Omaze Discount Code

omaze.co.uk Competitions & Prize Draws · Market Analysis

Thanks! ( ) Be the first to rate
1 active codes
£100 top discount
1 active up to £100 off

Check codes on your product

Paste a Omaze product link — we test every code at the real checkout.

No app · No sign-up · ~2 min

All Omaze codes

Omaze savings snapshot

Discounts of £4 to £100 off 1 codes · 11 deals Latest added 1 day ago 11 expiring soon

Expired Omaze Codes

These have passed their expiry date but may still work at checkout.

Expired

Likely expired on: 19th Oct 2025

Coupon code

Expired

Likely expired on: 13th Nov 2025

Coupon code

Expired

Likely expired on: 4th Oct 2025

Coupon code

Omaze market overview

The UK prize-draw market sits in an awkward regulatory corridor between lotteries (tightly controlled under the Gambling Act 2005) and free-entry competitions (mostly unregulated). Omaze navigates this via the charitable draw exemption, which permits higher-value prizes when a genuine charitable beneficiary is named. This structure is legally sound but increasingly scrutinised; any tightening of disbursement-ratio requirements would directly compress Omaze's operating margin. The company has not published audited UK charity disbursement percentages publicly, so the proportion of ticket revenue that actually reaches charitable causes is unverified by third parties - a meaningful transparency gap for a brand whose entire positioning rests on charitable credibility.

On pricing, Omaze competes more with consumer discretionary spend than with traditional lotteries. The National Lottery costs £2 a line; Omaze's effective per-entry cost of approximately 1.6p means a £10 spend buys roughly 625 Omaze entries versus five Lottery lines. On a raw probability basis Omaze likely offers better odds per pound for high-value prizes - but the prize pool is smaller and draw frequency lower. BOTB, trading at around £200m market cap, operates a fundamentally different skill-element model that appeals to a more engaged, automotive-enthusiast demographic. Omaze's addressable market is broader but shallower in loyalty terms.

Subscription penetration is the key growth metric to watch. If Omaze can convert one-off entrants to monthly subscribers at scale, unit economics improve substantially - lower customer acquisition cost per £ of recurring revenue. The 15 currently active deals are weighted almost entirely toward subscription conversion, which signals where the commercial priority lies.

The Omaze model

Omaze sells hope, packaged as a prize draw. Pay a relatively small sum for a bundle of entries, and you're in with a chance of winning something absurd - a Mercedes G-Class, a dream home, a six-figure cash sum - while a portion of ticket revenue flows to a named charity partner. It's a clever three-way value proposition: the entrant gets a lottery ticket with better optics, the charity gets a cheque, and Omaze takes a margin in the middle. The buying experience is frictionless; pick a prize draw, choose a ticket bundle, pay. Done in under two minutes.

Pricing architecture is tiered and deliberately anchored around subscription mechanics. One-off entry bundles are available, but Omaze's commercial engine runs on recurring monthly subscriptions. Entry counts per tier vary - 60 entries for roughly £10/month up to 640 entries at the top end - which implies a cost-per-entry of around 1.5p to 1.6p. That's remarkably consistent across tiers, suggesting the subscription model is designed to maximise volume, not to reward loyalty with a steeper per-entry discount. Average order value for a one-off purchaser is probably around £25; for subscribers the effective monthly AOV sits closer to £15, but lifetime value compounds quickly if churn is low. Current deals - 15 active at the time of writing - mostly target subscription sign-ups, with entry-count bonuses or first-month discounts rather than headline percentage cuts.

The competitive set is thin but growing. BOTB (Best of the Best) is the obvious listed comparator and operates a skill-based model to sidestep gambling regulation; Omaze is a straightforward prize draw. rafflecopter-style platforms and charity lotteries (e.g. People's Postcode Lottery) occupy adjacent space. Omaze's differentiation is prize scale and brand production values - the marketing is genuinely slick, and the charitable tie-in provides cover against the "is this a scam?" question that dogs smaller operators. Market share in the UK premium prize-draw segment is hard to quantify precisely, but Omaze is plausibly the largest single operator by prize value advertised.

The model's weakness is structural. Prize draw entrants are buying a near-zero expected value product - the maths on a £10 ticket into a draw with tens of thousands of entrants for a £70,000 car is unambiguous. Omaze leans on charitable framing to soften that calculation, but regulatory scrutiny of the sector is tightening. The Gambling Commission and the Fundraising Regulator have both been sharpening their interest in prize-linked giving. That's a cloud over the medium-term business model. For now, though, the product delivers what it promises: a credible entry mechanism, genuine prize fulfilment, and real charitable disbursements. If you understand what you're buying - entertainment with an infinitesimal shot at something spectacular - it's a reasonable spend. Just don't model it as an investment.

Omaze delivery and returns

Omaze is not a physical retailer, so conventional delivery and returns frameworks don't apply in the usual sense. You're purchasing entries into a prize draw, which are issued digitally - confirmation lands in your inbox immediately after payment. There are no shipping costs, no delivery windows to track, and no click-and-collect options because there is nothing to collect at point of purchase.

Prize fulfilment is a different matter. If you win a physical prize - a car, a property, cash - Omaze coordinates handover directly. Vehicle prizes typically involve manufacturer delivery to a UK address; property prizes involve legal conveyancing. Cash prizes are transferred electronically. Timelines vary by prize type but winners are generally contacted within a few weeks of the draw closing.

On refunds: entry fees are non-refundable once a draw has closed, which is standard practice for prize competitions. Subscription cancellations can be made at any time through your Omaze account, but fees already charged for the current billing period are not typically returned. If a draw is cancelled by Omaze before it closes, entrants should receive a full refund - check the terms and conditions for each specific draw, as they govern the process. Disputes can be escalated via Omaze's customer support or, where charitable draws are involved, via the Fundraising Regulator.

Omaze promotions FAQs

Yes. Omaze runs promotional codes fairly regularly, and there are currently 15 active deals available. These tend to target subscription sign-ups - expect entry-count bonuses, first-month reductions, or fixed cash discounts on specific draws rather than broad percentage-off codes. The best place to find them is a dedicated voucher-code page like this one or Omaze's own email newsletter. Codes are draw-specific or subscription-specific, so check that a code applies to the exact product you're buying before proceeding to checkout.

Omaze does not appear to operate a formal NHS discount programme verified through services like Health Service Discounts or Blue Light Card. Given that Omaze's primary revenue mechanism is charitable prize draws rather than retail, NHS-specific pricing tiers aren't a natural fit for the model. If this is important to you, it's worth checking Omaze's promotions page directly or contacting their customer support - discount structures do change, and a seasonal promotion could fill the gap in the meantime.

There is no confirmed student discount at Omaze - the brand doesn't appear to be listed on Student Beans, UNIDAYS, or similar student-verification platforms. Omaze's prize draws are open to UK residents aged 18 and over, so students are eligible to enter, but there's no structural pricing advantage for them. The subscription tiers are the most cost-efficient way to enter repeatedly at a lower per-month outlay, which is arguably the closest thing to a budget-friendly option for any demographic.

The concept doesn't directly apply. Entries are issued digitally - there's nothing to ship at point of purchase, so there are no delivery costs at all. If you win a physical prize, Omaze handles fulfilment as part of the prize package; you won't be asked to cover shipping or delivery fees for your winnings. Cash prizes are transferred electronically. In short, there are no delivery charges to worry about at any stage of the Omaze process.

Select your chosen prize draw or subscription tier on omaze.co.uk and proceed to the checkout or payment screen. There should be a promotional code or discount code field - enter your code exactly as shown, including any capitalisation, and apply it before confirming payment. The discount should be reflected in your order total before you submit. If the field isn't immediately visible, look for a toggle or a small 'have a promo code?' link near the order summary. Apply the code before completing payment; it can't be added retrospectively.

The most common reasons: the code has expired, it's restricted to a specific draw or subscription tier you're not currently purchasing, or it's a one-use code that's already been redeemed. Omaze codes are frequently draw-specific - a code tied to a Mercedes G-Class draw won't apply to a cash prize draw. Check the terms attached to the code carefully. If the code appears valid and still isn't applying, try clearing your browser cache or switching to a different browser. If the issue persists, Omaze's customer support should be able to verify whether the code is live and applicable to your basket.

Almost certainly not. Prize draw and subscription platforms almost universally restrict checkout to a single promotional code per transaction - stacking is not a feature the model supports, and there's no public indication Omaze is an exception. If you have multiple codes, test them individually to find which delivers the better saving for your specific purchase. Subscription entry bonuses and cash discounts occasionally run simultaneously but are typically applied through different mechanisms, so it's worth reading the terms of each offer carefully before committing.

Yes, effectively. Several of the current 15 active deals are structured as first-month subscription discounts or entry-count bonuses for new subscribers, which functions as a new-customer incentive even if it's not branded as a 'first order discount' explicitly. If you're signing up to Omaze for the first time, check the current offers before selecting a subscription tier - there's a reasonable probability a new-subscriber deal is running that gives you either a reduced first month or a boosted entry allocation. These deals rotate, so timing matters.

For subscription deals, sign-up incentives tend to appear around major draw launches - when Omaze announces a headline prize (a high-value car or property), promotional codes often accompany the marketing push to drive early entry volume. Historically, there's also a cluster of deals around Black Friday and the pre-Christmas period when consumer discretionary spending is already elevated and Omaze competes harder for attention. If you're patient and not committed to a specific draw, waiting for a promotional window could deliver an extra 10-20% in entry volume for the same spend.

Not in the traditional retail sense - there's no 'January sale' or summer clearance. Omaze's promotional rhythm is tied to draw cycles rather than the retail calendar. That said, Black Friday and the lead-up to Christmas do tend to generate more active deals, and new draw launches frequently come with promotional codes to seed early entrant numbers. With 15 deals currently active, the promotional inventory is reasonably healthy. Monitoring the offers page around major cultural spending moments is a sensible approach if you want maximum entry value per pound.

Yes. Omaze operates under UK prize competition rules with named charitable partners, and prize fulfilment is documented - winners have been publicly announced and prizes delivered, including high-value vehicles and cash sums. The charitable disbursement model is legitimate, though the exact percentage of revenue reaching charities isn't independently audited in publicly available documents. The Fundraising Regulator and Advertising Standards Authority provide oversight of the sector. As with any prize draw, the odds are long - but the prizes are real and the draws do close with genuine winners.

Yes. Subscriptions can be cancelled at any time through your Omaze account settings. Cancellation stops future billing but does not typically trigger a refund for the current billing period already charged. Entries already allocated for that month remain valid in the relevant draws. It's worth cancelling a few days before your renewal date to avoid being charged for another month. If you have difficulty cancelling through the account interface, Omaze's customer support team can process the cancellation directly.

Can't find a code?

Request a code from Omaze ›

Saving at Omaze

The best Omaze discounts can deliver genuine savings at the checkout. Check back regularly as new codes are added frequently.

Reviewed by Jon Pope ChMCJon Pope ChMC, CodeHut Editor · Last checked 1 week ago

Last updated:

Similar stores to Omaze

Proof it works
Tested on
applied successfully