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Likely expired on: 11th Sep 2025
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Likely expired on: 20th Jun 2025
Lazy Susan: pricing and positioning
Lazy Susan sells cast-aluminium and powder-coated steel garden furniture - tables, chairs, benches, parasols, and accessories - direct to UK consumers via its own website. No marketplace middlemen, no department store markup. The direct-to-consumer model is the whole thesis here: cut out the distributor margin, own the customer relationship, and fund heavy seasonal discounting when stock needs to move. It is a sensible structure for a category where demand is brutally weather-dependent and warehousing unsold January inventory is expensive.
Pricing sits firmly in the mid-to-premium tier. A standard four-seater dining set runs somewhere around £500-£700 at full price; a larger six-seater with quality casting work clears £900-£1,200. Estimated average order value lands near £480, which is consistent with a shopper buying one set rather than mixing and matching across categories. That puts Lazy Susan above the mass-market flat-pack end of the market - your IKEA Falholmen or B&Q own-label - and roughly level with Hartman and Neptune Outdoor on headline price, though Neptune skews higher on bespoke. The honest competitive set is Maze Living, Kettler, and Emu, all of whom are chasing the same "aspirational but not insane" buyer.
What actually differentiates Lazy Susan is the discount architecture. With 27 current promotions listed - 1 active voucher code and 26 running deals - the brand operates what economists call a high-low pricing model: anchor at a premium, then discount aggressively to drive conversion. Discounts range from 10% to 50% off, and 30% off is the modal offer across the range. On a £600 set, 30% off saves £180; on a £1,200 set, it saves £360. These are not rounding-error savings. The implication is that full-price buyers are, in effect, subsidising the promotional machinery - and that patience is rewarded more than loyalty.
The product quality sits where you'd expect for the price band. Cast aluminium is genuinely rust-proof and lightweight enough to move without a second person; the powder-coat finish is durable under normal British conditions, though sustained coastal salt air is a different test. Assembly is typically straightforward. Customer service is handled in-house, which cuts both ways: faster for simple queries, less resilient when volumes spike post-sale.
The weakness is range depth. Lazy Susan does garden furniture and does it competently, but the accessories and soft furnishings category is thin compared with Kettler or even the broader MADE Outdoor range. If you want a fully coordinated outdoor living set - furniture, lighting, planters, rugs - you will need to shop elsewhere for part of the basket.
The verdict: a focused, competently executed DTC furniture brand that prices aggressively enough on promotion to compete with larger players. Buy on a deal - the discount infrastructure makes waiting for one a rational strategy, not a gamble.
How to use a Lazy Susan discount code
- Browse first, code second. Add everything to your basket before applying a code. Some promotions are automatically applied at checkout; entering a manual code on top may conflict or be rejected as redundant.
- Find the discount field. On the checkout page, look for a box labelled "Discount Code" or "Promo Code" - it is typically beneath the order summary on desktop and collapsed under a toggle on mobile. Don't skip past it.
- Type the code exactly. Lazy Susan codes are case-sensitive more often than not. Copy-paste from the voucher listing rather than retyping to avoid a rogue lowercase letter killing your saving.
- Check the qualifying items. Several promotions apply only to specific product lines - benches, sets, or Christmas gift items. If the code drops to £0 discount, your basket likely contains an ineligible item. Remove it, or swap to a qualifying product category.
- Apply before entering payment details. The discount should update the order total in real time. Confirm the saving is reflected before you enter card information - some platforms only finalise discounts at the payment stage.
- Screenshot your confirmed order. If the discount appears in the basket but not the confirmation email, you have evidence for a customer service query. It happens rarely but it does happen.
Is Lazy Susan expensive?
At full price, yes - relative to B&Q or Argos, Lazy Susan is a step up in both cost and material quality. A cast-aluminium four-seater dining set at roughly £600 is about 40% more expensive than a comparable powder-coated steel set from a mass-market retailer. Whether that premium is justified depends on what you're buying it for. Cast aluminium doesn't rust, won't need repainting in year three, and holds its structural integrity better over a decade of British weather cycles. On a cost-per-year basis, the maths is more flattering than the sticker price suggests.
The mid-range sets - roughly £450-£700 - represent the genuine value proposition. Above £1,000, you're paying for scale and aesthetic complexity rather than a step-change in durability, and brands like Hartman offer comparable build quality at similar price points. Below £450 in the Lazy Susan range, the value is weaker - you can find equivalent quality elsewhere for less. The 30% off deals, which appear consistently across the promotional calendar, effectively shift the mid-range into compelling territory.
Lazy Susan promotions FAQs
Saving at Lazy Susan
The best Lazy Susan discounts typically offer between 10% and 50% off. Check back regularly as new codes are added frequently.
Reviewed by
Jon Pope ChMC, CodeHut Editor · Last checked 1 week ago
Last updated:
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